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Marketing 101
Your crash course in the fundamentals, from the 4Ps to basic strategies. Everything you need to get started in the world of marketing.


Email Marketing Best Practices in India: Real Talk That Works
Email marketing’s the sneaky MVP in India—cheap, direct, and still kicking ass in 2025  with 200 million online shoppers  ( Statista )....
Rohan Sehgal
Feb 223 min read
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Content Marketing 101 in India: The Basics, No Fluff
Let’s be real— content marketing  isn’t sexy like a viral reel, but it’s the quiet kid who ends up running the show. In India, with 600...
Rohan Sehgal
Feb 223 min read
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Social Media Marketing Basics in India: A No-Nonsense Guide
India’s social media scene is a circus— 500 million users  scrolling, sharing, and arguing in 2025  ( Business Standard ). With ₹15,000...
Rohan Sehgal
Feb 223 min read
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Introduction to Digital Marketing Channels in India: A No-BS Guide
Digital marketing in India isn’t just a buzzword—it’s a damn revolution. With 600 million internet users  in 2025  ( Statista ) and...
Rohan Sehgal
Feb 224 min read
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Measuring Marketing ROI in India: Key Metrics, Tools, and Real Talk
India’s digital marketing game is on fire— 600 million internet users  in 2025  and a ₹40,000 crore  digital ad spend in 2024  (Dentsu...
Rohan Sehgal
Feb 223 min read
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Cut Through the Noise: Effective Communication Strategies
In a world of constant information overload, getting your message across isn't just important—it's essential. Effective communication is...
Rohan Sehgal
Feb 193 min read
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Stop Shouting into the Void: Defining Your Target Audience for Marketing Success
Ever feel like you're shouting into the void with your marketing? That's because you're probably not talking to someone specific....
Rohan Sehgal
Feb 193 min read
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Building Your Marketing Roadmap: A Step-by-Step Guide
A solid marketing plan isn't just a document; it's your roadmap to success. It outlines your goals, strategies, and tactics, keeping your...
Rohan Sehgal
Feb 194 min read
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Mastering the 4Ps of Marketing: A Comprehensive Guide
Visual representation of the 4 Ps of marketing—Product, Price, Place, Promotion—illustrated with icons and colored circles to indicate...
Rohan Sehgal
Feb 193 min read
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